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November 17, 2005


(Ventura, CA) - Since 2001, RVtoday, television for today's RVer, has led its viewers on a trip across North America, exploring popular RV destinations, showcasing the latest RV models and accessories and even preparing a gourmet meal in an RV kitchen! From November 19 through November 25, RVtoday's host and producer, Stew Oleson, will take viewers to hurricane-devastated New Orleans, Louisiana, to investigate how RVs help people who have lost their homes, restore their lives.

Below you will find a press release detailing the RVtoday shoot in New Orleans. To view this press release via the Internet, simply click on the link below or copy and paste to your browser:

http://www.affinitygroup.com/newsoutput.cfm?ID=1029421

Should you have any questions, please feel free to contact me.

Thanks,

Julie Calzone
President/CEO
Calzone & Associates
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Lafayette Atlanta New Orleans
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337.235.2924 ext. 3 jcalzone@calzone.com
337.237.0556 (fax) www.calzone.com
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For Immediate Release
November 14, 2005

RVtoday Taken by Storm
Program Explores Extensive Use of RVs in the Reconstruction of New Orleans

(Ventura, CA) - Since 2001, RVtoday, television for today's RVer, has led its viewers on a trip across North America, exploring popular RV destinations, showcasing the latest RV models and accessories and even preparing a gourmet meal in an RV kitchen! From November 19 through November 25, RVtoday's host and producer, Stew Oleson, will take viewers to hurricane-devastated New Orleans, Louisiana, to investigate how RVs help people who have lost their homes, restore their lives.

In the aftermath of Hurricane Katrina and Hurricane Rita, RVs have become an integral part of the rebuilding efforts along the Gulf Coast. According to an October 2005 report in RV Business, Federal Emergency Management Agency (FEMA) spokesman, James McIntyre, said that thus far 70,000 RVs have been purchased by FEMA alone to house hurricane victims and workers. However, FEMA is only one of many organizations and businesses relying on RVs to help them tackle the reconstruction of the Gulf Coast.

This special episode of RVtoday will showcase the extensive use of RVs by the government and private industries in New Orleans to house personnel and to function as temporary offices for relief efforts and private businesses. RVtoday was fortunate to have been invited by the United States Coast Guard (USCG) in New Orleans to shoot footage of its Air Station and the devastated city, and to explore the use of RVs in the rebuilding efforts. The RVtoday program that resulted from this shoot will feature "Camp Katrina," a temporary compound of 60 RVs set up by the USCG to house its flight crews and base personnel whose homes were damaged or destroyed by the hurricanes.

"We thought it would make an interesting tie-in with the show," said Tim Tobiasz, Operations Officer of USCG Air Station, New Orleans. "The RVs allow us to house two entire flight crews that stand ready to be deployed each night," he explained.

In addition to focusing on the use of RVs in the rebuilding efforts, while in New Orleans, RVtoday was able to capture exclusive original footage of the Lower 9th Ward. The ten-time Telly Award winning program will also feature exclusive footage shot by the Coast Guard of rooftop rescues and the flooded city streets immediately after the levees were breached. According to Scott Kitchen, executive officer, USCG Air Station New Orleans, "RVtoday is the first to show the rescue video," enhancing the show's prestige and its role as a leader in cutting-edge information.

"It was a wonderful opportunity and honor for RVtoday to have the chance to visit with the Coast Guard in New Orleans," said Mr. Oleson. "The Coast Guard pilots and swimmers rescued more than 6,400 people during the hurricanes and truly were heroes in the ordeal. Featuring the exclusive rescue video, as well as footage of 'Camp Katrina' and the extensive use of RVs in New Orleans made it an unique destination for the show."

RVtoday's coverage of New Orleans will air on OLN, the Outdoor Life Network, beginning Saturday November 19 at 1:30 p.m. (Eastern) and the following Monday, Wednesday and Friday at 10:00 a.m. (Eastern).

RVtoday airs several times each week on two networks: OLN and RFD-TV. Together, the networks reach more than 83 million homes.

OLN Program Times (Eastern):
Sun 2:00 p.m.; Mon - Fri 10:30 a.m.

RFD-TV Program Times (Eastern):
Sun 12:30 p.m.; Wed 6:00 p.m. & 12:00 a.m.; Thurs 6:00 a.m. & 12:00 noon.

About RVtoday
In April 2001, RVers across America began a new travel odyssey. They tuned in to the premiere of RVtoday (www.rvtoday.tv), a remarkable new television show that captures the fun and adventure of the RV lifestyle. RVtoday features segments on RV topics ranging from motorhome and trailer tests to preparing a gourmet meal in a RV kitchen. It explores resorts and outdoor vacation opportunities throughout the United States, Mexico and Canada.


Please scroll to the bottom of this message for a link to download photographs of the shoot.


Contact: Bob Livingston, Executive Director, RVtoday
805.667.4316, blivingston@affinitygroup.com

Julie Calzone, President/CEO Calzone & Associates
337.235.2924 ext. 3, jcalzone@calzone.com
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